Xiaomi specializes in the production of inexpensive smartphones with the MIUI shell. Recently, a small scandal erupted on the Internet, connected by an abundance of obsessive advertising, which the company inserts into the proprietary shell. Users were so outraged by this situation that the publication The Verge felt it necessary to contact the representatives of the company for an explanation of the situation.
"Advertising is an integral part of our policy. But we will try to take into account all the wishes of users in order to improve the situation. Our philosophy is built on the unobtrusiveness of advertising, "Xiaomi said.